PARK CITY, UTAH – 14/02/2026 – (SeaPRwire) – As enterprises face mounting pressure to translate customer insight into measurable business growth, the gap between data collection and strategic action has become increasingly visible. Addressing this challenge, Voxpopme has announced the launch of Voxpopme Compass, an autonomous AI-powered research agent designed to transform how organizations operationalize customer intelligence at scale.
Unlike conventional AI assistants that focus primarily on summarizing information or answering discrete queries, Compass is engineered to execute end-to-end research workflows. The system autonomously searches internal repositories, synthesizes findings, identifies insight gaps, launches new research initiatives, and delivers evidence-backed strategic recommendations—without requiring manual coordination at each step.
Andy Barraclough, CEO of Voxpopme, stated that enterprise leaders are often tasked with balancing day-to-day operational execution with long-term strategic planning. According to Barraclough, Compass is designed not only to improve productivity but to act as a force multiplier—functioning as an autonomous research partner that bridges the divide between emerging opportunities and actionable execution.
Moving Beyond Conversational AI
While many AI tools operate as reactive chat interfaces, Compass adopts an agent-based architecture that emphasizes execution. When presented with a strategic business question, the platform conducts a comprehensive search across existing research assets, surfaces relevant insights, flags knowledge deficiencies, and autonomously initiates additional studies to close those gaps. The output is a structured set of recommendations supported by traceable evidence, significantly reducing the cycle time between inquiry and strategic direction.
Designed Around Enterprise Leadership Needs
Compass was developed to address three high-impact priorities common among enterprise decision-makers:
- Aligning stakeholders around a unified understanding of customer truth, enabling coordinated action across departments.
- Delivering measurable business impact by detecting real-time market shifts and outlining clear, forward-moving strategies.
- Identifying untapped market opportunities and shaping long-term growth strategies to secure competitive positioning.
The Foundation Accelerator Program
Central to Compass’s rollout is what Voxpopme calls the “Foundation Accelerator” advantage. The platform connects signals across an organization’s customer intelligence ecosystem to detect patterns and inform strategic pathways. To ensure early adopters realize value quickly, enterprise subscribers joining during the early access phase will receive 12 in-platform research projects. These projects are designed to establish the contextual baseline that enables Compass to generate high-impact insights from the outset.
Betsy Shaak, VP of Product at Voxpopme, emphasized that effective AI-driven strategy depends on context. By equipping early subscribers with structured foundational research, the company aims to shorten the path from customer voice to boardroom influence, enabling meaningful impact within the first quarter of adoption.
Availability and Access
Voxpopme Compass is currently available through an early access waitlist, with general availability scheduled for April 1, 2026. Enterprise subscribers participating in the launch phase will gain access to the Foundation Accelerator Program, including 12 research initiatives to be deployed within the first 90 days of subscription activation. Additional terms and conditions apply.
About Voxpopme
Voxpopme provides customer intelligence solutions for enterprise organizations, including Fortune 500 companies across consumer packaged goods, technology, consumer electronics, restaurant, and food and beverage sectors. The company’s platform is designed to convert customer signals into strategic clarity, helping organizations uncover market realities, strengthen competitive positioning, and accelerate innovation initiatives.
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